BLOG

The conversational marketing playbook.

Case studies, tactical guides, and founder POV on conversational marketing, click-to-message ads, and AI agents. Written for marketers and operators actually doing the work โ€” not theorists.

RECENT POSTS

Latest writing.

PILLAR

Instagram DM Automation: The Complete 2026 Guide for Businesses

Everything that works on Instagram DMs in 2026 โ€” comment-to-DM, story replies, mentions, ad-to-DM. Tactics, examples, and the four mistakes most brands make.

Pillar Post
BUYER'S GUIDE

Real Estate Chatbot Agencies: A Buyer's Guide for Brokerages in 2026

How to choose a real estate chatbot agency: four warning signs, eight buyer questions, and the four channels that matter.

Buyer's Guide
TACTICAL

Comment-to-DM Automation: How It Actually Works (with Examples)

Step-by-step setup. Real screenshots. Five tactical templates you can copy. Why this single feature drives most of the inbound for creators we work with.

How-To
CASE STUDY

How Travel Professor Tripled Sign-ups with Conversational Marketing

Travel Professor's CMO Sandra Kirklee on the campaign that drove a 300% lift in newsletter sign-ups in the first quarter on the platform.

Case Study
POV

Cookies Are Dead. Here's What Replaces Them.

Third-party cookies are gone, ad targeting is harder, and email open rates keep falling. First-party conversational data is the only durable customer asset left.

Manifesto
TACTICAL

Instagram Strategies to Boost Replies and Comments

How Instagram DM automation puts 1-to-1 engagement on auto-pilot โ€” with 20+ examples across industries you can adapt and deploy today.

Tactical
TACTICAL

5 Instagram Content Calendar Templates โ€“ Free Downloads + ChatGPT Prompts

Five free Instagram content calendar templates that stand out for practicality and usability, plus ChatGPT prompts to fill them faster.

Tactical
TACTICAL

Birthday Promo Messenger & Instagram DM Campaigns for Restaurants

How to run a birthday campaign for your restaurant using Facebook Messenger and Instagram DM automation โ€” from targeting to bot flow to measurable results.

Tactical
TACTICAL

How Brands Use Interactive Messenger & Instagram Quizzes to Collect Zero-Party Data

Interactive quizzes on Messenger and Instagram DMs generate leads, grow subscriber lists, and collect first-party data at conversion rates that outperform web forms by 3โ€“5ร—.

Tactical
TACTICAL

40+ ChatGPT Prompts for Businesses in 2025

A curated set of ChatGPT prompts for strategy, marketing, content, operations, and customer engagement โ€” with variations and guidance on when to use each.

Tactical
HOW-TO

How to Trigger Instagram DM Automation With Instagram Live

Turn Instagram Live viewers into leads and subscribers automatically. Seven proven automation patterns that work during and after your lives.

How-To
HOW-TO

How to Set Up a WhatsApp Business Number: A Step-by-Step Guide

A practical guide to setting up a WhatsApp Business number โ€” from choosing your number to connecting the API and automating conversations at scale.

How-To
POV

We're Certified ManyChat Experts โ€” and We Built Our Own Platform Too

ChitChatBot.ai holds official ManyChat Expert and Agency Partner status. Here's what that means for clients, and why having our own platform makes that accreditation more useful, not less.

POV
POV

The Rise of Messaging: How Gen Z and Millennials Prefer to Communicate

Over 70% of Gen Z and Millennials prefer messaging over calls or email. Here's what that shift means for businesses trying to reach them.

POV
COMPARISON

Chatbot Platforms Compared: ManyChat vs Chatfuel vs ChitChatBot.ai

A feature-by-feature comparison of ManyChat, Chatfuel, and ChitChatBot.ai โ€” including where each platform wins and which is right for your situation.

Comparison
Page 1 of 3

Want us to build the campaign we're writing about?

Most posts come from work we shipped for clients. If you'd rather have it built for you than read about it, book a discovery call.

Integrated AI. Infinite possibilities.